Here’s the third in the series Moms Uninhibited, (for intro read here), and what a fabulous lady. My friend Saad’s mother, she has really accomplished it all. I was told my series focused too much on a particular generation, so this interview will fix that. This lady fought to break the glass ceiling when we were in our diapers. 38 years dedicated to an organization! Talk about loyalty! Hope you all enjoy the answers as much as I did; so candid and endearing:


Asma Yusoof has worked in Marketing & Sales department at the nation’s carrier, Pakistan International Airline (P.I.A), for the last 38 plus years. Mother to two accomplished children, Synara and Saad and grandmother to Talha, 9, and Aaziah, 5, she recently called it a day and has retired as Ticket Office Manager. Her spouse Syed Pervez Yusoof works as Head of Trading at Hascol Petroleum and has been supportive of her working career in every way. There is so much to learn from this dynamic individual. A trailblazer for our generation and for the many women who followed suit, she managed it all back when many women did not venture into the corporate world. She has served as hope and inspiration to many who, like Asma, have dared to go after their dreams. It seems she has the locker combination to the elusive work-life balance. Let’s try to get her to share the secret…  Read More →

Presenting the second interview in the series Moms Uninhibited. Click here for an intro to the series and here for the first one

Bushra & Adam

                  Bushra & Adam

Bushra Dawood has worked in Marketing at one of the leading FMCGs in the world for the last 11+years. Mother to Adam, 3, she recently called it a day and has switched to a more challenging role – she is on mom mode full time now. Also, she is currently learning French. Her spouse also works in Marketing and is an avid diving enthusiast just like Bushra herself. Both husband and wife love travelling and have dotted many countries around the world. Besides other common interests, the duo are both Advanced PADI certified and are commonly found underwater disrupting some flora and fauna ;). Here, we get to delve a little more into the person behind the many faces – doting wife and mother and former corporate mogul.

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Since quite some time, I noticed there were many women I came across in everyday life who made me stop and think: HOW DO THEY DO IT? I came to realize a common factor amongst all of them- they are mostly working mothers. Hard at work. I grew increasingly curious about how they managed to juggle it all. These women are not globally famous, but most of them are on the way there! And the reason it’s ‘moms only’ is not out of any bias, reason stated in intro here. So I decided to conduct short interviews and share the secrets with my readers, plus a teeny glimpse into the person behind the mother, wife, daughter, sister, employee, entrepreneur… This is one such post…. ENJOY!


Sara Jamil

Sara Jamil, is the artist behind Jam Designs, a highly innovative one-man operation for graphic designing solutions.Very talented and driven, Sara’s design concepts have been the reason for many a brand’s recognition/recall and has resulted in quite a few successful private ventures taking off. Besides her personal business, she has also taught and continues to be involved at the most prestigious art and architecture school in Karachi. Read More →

So here’s the background to the new category on the blog:

Luckily for me, I often happen to come across people who are very inspiring. These people lead useful and busy lives. They juggle a lot and they juggle very well. They are not on the planet to turn oxygen to carbon dioxide, but to make a change. Slowly and gradually, they are making minor changes that are making a difference. These people and their lives need to be celebrated. Here (on this tiny space on the blogosphere where there is not much traffic yet) I am sharing their stories, in a very small interview that will serve as a glimpse into their lives. Read More →

sisters-in-lawSisters. The very word is an oxymoron wrapped in itself. Warm, fuzzy feeling plus an irritated feeling. With both my sisters living a thousand miles away I would give the world to share a cup of tea and a heart-to-heart with either one. And it’s also a shit-she-finished-my-whole-bottle-of-deo/conditioner or a shit-she-wore-my-favorite-shawl-to-college reminder of the days gone by. It’s a ‘I can kill for her’ coupled with an ‘I will kill her’. She is the only one who will zoom into your Eid pictures and have a close look at your feet to tell you you should’ve gotten a pedicure. You won’t communicate for weeks but she is the one sharing salad recipes with you to make sure are slightly more in shape for the wedding season. She is the one who will maybe love your kids as much as you do yourself. You know she will definitely be there for you no matter what. The intensity of the word LOVE and HATE can be justified when she is in context.

Then there is the word ‘in-laws’ which gives the fuzzies to a select few, very lucky ones. Be it the social, cultural or whatever predispositions, be it conditioning, I think it’s more or less a universal sentiment Please excuse the sweeping assumption but it’s true. It’s your by-default family because of that spouse of yours, the one you have professed eternal love to. Remember? So for his or her sake, they are your family too. It may be a welcome scenario, and it may not be, but it is what it is. Read More →

pinktoberThere is a chance that death itself may not be as scary as the fear of death, or the knowledge that it is round the corner. The knowledge that life, as we know it, is nearing an end impels some to live it up and others to freeze in terror. And there is no word that conjures death as well as the word ‘cancer’. A disease one does not catch per se, but one that mutates the very cells that make up the organs inside the body. The body’s very organs revolt against its host and slowly all ceases to function. Today is the 30th of October and the whole month is called Pinktober to raise awareness and hail campaigns on, specifically, breast cancer. I don’t know anyone who does not have a loved one in the snares of this disease, or perhaps has lost a loved one to it. It is real, it is looming large and we have to take notice. Read More →

The speedometer of the car we got together four years ago which coincidentally crossed 40k this week <3

The speedometer of the car we got together four years ago which coincidentally crossed 40k this week

So guys, it’s Anniversary time. Been five years with the Boy. Looking back these are the feelings I have, in this particular order:

Accomplishment. It’s a good, sturdy milestone to reach. Yes, sharing my life and all its issues is difficult, but five years is a good sign.

Luck. It’s sheer good luck I ended up with someone with such a beautiful heart. He’s quite cool that way.

Hope. We made it this far, it’s a pretty decent sign we’ll make it much further. Read More →

weaningI tried to wean my little one since he turned 15 months but met no success.(He’s 20 months now). I would always cave into night nursing because, well, I had discovered a nursing-while-sleeping-position, and SLEEEEEEEP is just tooooooo precious. But the backaches in the morning had me kicking myself in the shins. Every night I would go to sleep with the resolve that I need to quit, and every day I would google articles about how to quit. I guess a part of me felt guilty about it too. What I learnt during the process: Read More →

This is the eighth (and last) in a series of posts about a trip to Europe in the summer of 2016

View of Krakow Main Square

After having read bits of WW2 history, having watched movies and read books (mostly fiction aside from Anne Frank), it was difficult to decide whether we should visit Auschwitz. We did. It was really uncomfortable, very much so. It was painful and not the least bit cathartic. It was an important visit but left me with a very heavy burden. That so many people, human beings, (and innocent children) were subject to so great and so systematic a form of barbarianism for so long is unfathomable. Read More →